Purple Wins™ & NAVETRA™ — Frequently Asked Questions

Q1Who is behind Purple Wins and NAVETRA?

Purple Wins™ is the operating brand of JTS Inc., a woman-owned Canadian company. We build and deploy NAVETRA™ — an execution risk governance platform for manufacturing and industrial operators — alongside targeted consulting and recruiting services for the same market.

Q2What does Purple Wins actually do?

We help manufacturing and industrial organizations turn execution drag into something they can see, price, and act on. NAVETRA™ quantifies execution risk as dollar-denominated Operating Profit at Risk (OPaR) across ten domains — named, ranked, and board-ready. Where the diagnostic identifies specific gaps, Purple Wins consulting and recruiting can help close them.

Q3Who is NAVETRA™ for?

NAVETRA™ is built for CEOs, GMs and senior operating leaders in manufacturing and industrial companies — typically 50–500 employees — where execution gaps are eroding margin and the board is asking questions that existing reporting cannot answer. Sectors include advanced manufacturing, energy, power, construction, infrastructure, mining, automation and related industries, plus the associations, advisors and innovation programs that support them.

Q4What is NAVETRA in simple terms?

NAVETRA™ is an execution risk governance platform. It converts a structured set of leadership inputs and operational signals into a dollar-denominated view of Operating Profit at Risk (OPaR) across ten domains — named, ranked, and tied to operating profit. The Risk Scan delivers a colour-coded risk level, your top two contributors, and a 14-day action slate immediately on completion. NAVETRA™ Enterprise adds peer benchmarks, scenario comparison, and a quarterly governance rhythm built into your operating cadence.

Q5How long does the NAVETRA Risk Scan take?

The Risk Scan is designed to take 4–6 minutes for a senior leader. It is built for operators, not specialists — no setup and no onboarding call required. More detailed NAVETRA™ Enterprise implementations are scoped as part of a guided deployment engagement.

Q6What data does NAVETRA use? Do you integrate with our systems?

For most clients, NAVETRA™ works from signals, not deep integrations:

• Structured leadership inputs across ten execution domains
• Selected operational indicators (e.g., scrap, rework, overtime, vacancy and attrition trends)
• Context about sites, business units and priorities

Optional HRIS and CRM connectors are available in NAVETRA™ Enterprise but are client-controlled — nothing is connected without explicit setup. Assessment inputs are not stored or used for training.

Your detailed formulas, employee-level records and source systems stay inside your organization unless we agree otherwise in writing.

Q7Is NAVETRA trained on my company’s confidential data?

No. The NAVETRA™ engine is calibrated from published industry research and an anonymized benchmark dataset — not the identifiable data of any single client. We do not feed client-identifiable source data into any shared model without explicit written agreement. Assessment inputs are not retained after delivery.

Q8What sources inform NAVETRA™’s model?

NAVETRA™’s quantification engine is calibrated from three streams of input:

• Public regulatory disclosures filed through EDGAR (operated by the U.S. Securities and Exchange Commission) and SEDAR+ (operated by the Canadian Securities Administrators), which provide breadth across sectors, geographies and execution patterns
• Proprietary field assessments completed directly with Canadian operators across eight sectors
• Peer-reviewed and field-validated research used to calibrate execution risk benchmarks

The regulatory data provides breadth; the field work and research provide depth specifically on execution risk.

EDGAR and SEDAR+ are systems operated by the respective regulatory authorities. Purple Wins™ is not affiliated with, endorsed by, or sponsored by the SEC, the CSA, or any member commission. References to these systems are descriptive of public data sources only.

Q9Does NAVETRA give financial, legal or investment advice?

No. NAVETRA™ produces decision-support estimates in ranges, not audited financial statements or legal opinions. Outputs are designed to sit beside your P&L, risk register and governance processes and to be challenged by your own leaders, advisors and boards. They are not a substitute for financial, legal, investment or actuarial advice.

Q10How often is NAVETRA used inside a company?

NAVETRA™ Enterprise is designed around a quarterly governance rhythm built into your operating cadence from day one. Each cycle refreshes the execution risk view, updates domain rankings, and generates a new board-ready exec summary. Between cycles, the live signals layer watches for changes in your risk profile.

Q11Where is NAVETRA hosted and who can see our results?

We work with reputable cloud and security partners and aim to host data in jurisdictions appropriate for our clients (for example, Canada or comparable protections). Within Purple Wins / JTS Inc., access to client outputs is restricted to team members and subcontractors who need it to deliver the engagement, under confidentiality obligations.

Specific hosting, access controls, and data processing terms (including any residency requirements) are set out in client contracts and/or data processing addenda where applicable.

Q12What is NAVETRA™ Agent?

NAVETRA™ Agent is an on-demand execution intelligence tool. Describe what’s happening — your constraints, stakeholders, what’s stuck — and Agent returns a decision-grade summary of what’s actually happening, what the real constraint is, and two or three concrete moves you can act on this week. No scheduling. No setup.

NAVETRA™ Lens is the individual-access entry point to Agent, available as a paid subscription (see Q13).

Q13Is NAVETRA™ Lens included, or is it paid?

NAVETRA™ Agent is included for all NAVETRA™ Enterprise users. For individual use, Lens can also be accessed via a paid subscription ($15/month or $156/year, where offered on the site).

Pricing and inclusions may change. The checkout page is the source of truth.

Q14Does NAVETRA™ Agent support file uploads?

Not currently. The current version does not support file uploads.

Q15Do you share my Agent or Lens prompts or outputs with others?

Agent sessions are private and session-only. Nothing you share in a session is stored, retained, or used for model training after the session ends. We do not sell your information. We may use service providers to operate the platform (for example, hosting and tool infrastructure), and access is limited to what’s necessary to run the service.

If you require stricter terms (e.g., enterprise controls, retention limits, or a data processing addendum), those are handled through a NAVETRA™ Enterprise deployment contract.

Q16How do Purple Wins consulting services relate to NAVETRA?

NAVETRA™ surfaces where execution drag is hurting margin; Purple Wins consulting and recruiting is how you act on it. We typically focus on: full-cycle recruiting and role design, leadership and organizational alignment, and cross-functional execution enablement. Where NAVETRA™ identifies a hiring friction or knowledge transfer gap, Purple Wins can help address it directly.

Q17Do you work directly with companies or only through partners?

Both. Organizations can engage us directly, and we also work through innovation agencies, industry associations, risk/insurance and advisory firms, and change/talent partners who bring NAVETRA™ into their ecosystems.

Q18Do you offer leadership or team capability programs?

Yes, as a targeted service when NAVETRA™ identifies leadership alignment or capability gaps as a named driver of execution risk. These are fixed-scope engagements — typically 4–6 weeks — designed around a specific problem the diagnostic has already named. They are not standalone programs and are not offered independently of an execution risk context.

Q19Can Purple Wins support us through a significant operational change or transition?

Yes. We work with organizations navigating restructuring, leadership transitions, rapid scaling, or site-level operational change where execution risk is elevated. Engagements are scoped to the specific situation and anchored to measurable outcomes. Use the Contact form to describe the situation and we will advise on the right entry point.

Q20How is consulting priced?

Fixed-scope. Every engagement has a defined deliverable and a defined end date — no open-ended retainers and no hourly surprises. We scope the outcome first, then the fee. The NAVETRA™ Risk Scan ($3,996) is the public entry point and is credited in full toward NAVETRA™ Enterprise. Service line fees are agreed in writing before work begins.

Q21What are “Margin Resilience Labs & Roundtables”?

These are focused working sessions for CEOs, COOs, presidents and ecosystem leaders where we walk through a NAVETRA-informed view of execution-driven margin at risk and help participants identify 2–3 practical near-term moves. Some sessions may include a complimentary NAVETRA™ Risk Scan for each participating organization.

Q22Are your events paid or invite-only?

Many executive roundtables are invite-only with limited seats and may be offered at no cost in partnership with innovation ecosystems. From time to time we also offer paid workshops, sprints or open sessions. Each event listing will clearly indicate format, audience and any fees.

Q23Where can I find upcoming events and speaking appearances?

Current events and confirmed speaking dates are listed on our Meet Us page. You can also register for event updates and early-access notifications via the signup form on that page.

Q24What personal data do you collect from the website?

Through purplewins.io we may collect:

• Contact details you submit (for example, via contact, request or sign-up forms)
• Information you provide in consulting, recruiting or NAVETRA inquiries
• Limited information you share in Risk Scans or surveys
• Technical data like IP address, browser, device type and cookie identifiers
• Purchase and billing information when you buy a Risk Scan or other services via our store

For more detail, please review our Privacy Policy.

Q25Do you sell or rent my personal information?

No. We do not sell or rent personal information. We share information only with service providers and partners who help us operate the business, co-host events, deliver programs or comply with law — under appropriate safeguards and contracts.

Q26How do you protect confidential client information?

We combine contractual protections (NDAs and confidentiality clauses), technical and organisational safeguards, and a signals-based approach in NAVETRA™ (working with aggregated indicators rather than raw employee-by-employee data wherever possible). We also design deployments to keep sensitive formulas and detailed records within your systems unless otherwise agreed in writing.

Q27How do you protect your own IP and models?

The NAVETRA™ methodology, quantification engine, domain framework, lever library and calculation logic are proprietary trade secrets of JTS Inc., protected under applicable trade secret, copyright and unfair competition laws. We are careful about what we disclose publicly; outputs focus on ranges and decision support rather than exposing proprietary parameters or calibration data.

Q28How can I exercise my privacy rights or ask you to delete my data?

You can contact our Privacy Officer directly at admin@purplewins.io (or use the Contact page). Tell us what you’re asking for (for example, access, correction, unsubscribe, deletion) and we will respond in line with applicable laws, including PIPEDA and Quebec Law 25.

Q29Where are you based? Do you work globally?

We are based in the Niagara Region, Ontario, Canada, and work with clients across Canada and internationally, especially in industries and ecosystems aligned with NAVETRA’s focus.

Q30How do I get started with NAVETRA or Purple Wins?

You can:

• Start a NAVETRA™ Risk Scan — $3,996, credited in full toward NAVETRA™ Enterprise
• Book a scoping call to go directly to NAVETRA™ Enterprise
• Request an invite to an upcoming roundtable or Margin Resilience Lab via the Meet Us page
• Use the Contact form to explore consulting, recruiting or ecosystem partnerships

Q31What if something on this page is outdated or incorrect?

We aim to keep our FAQ accurate and up to date, but it may occasionally contain typographical errors or minor omissions. This FAQ is provided for general information and does not create contractual rights beyond what is required by law or any written agreement we sign.

For questions not covered here, please contact us directly.